Well, I've did some research and found some statistics which may come to some interesting viewing!
Source =
http://www.alexa.com/siteinfo/warlight.net Country Percent of Visitors (Top 5)
United States 41.2%
United Kingdom 12.2%
Poland 8.6%
Netherlands 7.7%
Japan 5.2%
So, How do people find Warlight? Well, As suggested above since the game was created in America by Fizzer it could be spreaded through word of mouth! 7.46% of us (Arguably) has founded Warlight by word of mouth and if you wish to count it site links to warlight from 78 In fact! Well Over half of us (67.39%) founded Warlight by simply typing in "Risk Online" or "Play Risk Online" or any phrase with the word "Risk"!
Who visits Warlight? Worrying figures? Males are greatly-over represented on the site (98%?) and Females are greatly under-represented (2%) So unless your a desperate looking for a date on Warlight your success rate in just finding a female taking your a male of course is only 2%..
Almost every player in Warlight has had some form of education mostly "Graduate School" and "Some College" very few has went to "College"
*These figures are based on the general Internet population.
* All numbers quoted above are estimations.